Independent performance agency

Brand
Labs.

Enter the world of beautiful advertising.

Est. on the shoulders of Madison Avenue

Old ads.New money.

We study the all-time greatest ads, find out why they worked, and rebuild them for today's feeds.

1960s print★1980s TV★Studied★Modernized★Scaled★

The Archive.

Classic formulas. Modern media.

Vintage 1962 style advertisement — Aspiration
Aspiration1962 → Now
Vintage 1964 style advertisement — The confident pitch
The confident pitch1964 → Now
Vintage 1984 style advertisement — Pure desire
Pure desire1984 → Now
Vintage 1987 style advertisement — Momentum
Momentum1987 → Now

200+

Clients served

60 yrs

Of ads studied

1

Question: does it sell?

01

Study

The ads that sold for decades.

02

Modernize

Same instinct, today's formats.

03

Scale

Paid media behind the winners.

Make your
next classic.